Rossen Blog

From local to global success! Regional dominance through original and innovative products!
There's probably no one who hasn't heard of, tried, or is still considering trying our unique products.
We can confidently say that Rossen has opened the doors of domestic cosmetics to foreign markets, as our unique blend of authenticity, innovation, and tradition is truly a winning combination!
You know that women are the driving force behind almost everything—in business, beauty, marketing, at home, and beyond. The Rossen brand was conceived by a woman entrepreneur with the vision of introducing high-quality, accessible domestic products. With her team, she has developed awareness among users. It’s a significant achievement to conquer the domestic market, and an even greater one to succeed internationally. Our team has done just that—and more. It’s no wonder that today, our dedicated team boasts 6 years of successful and recognized business, 6 years of innovation and keeping up with global trends, and 6 years of love for skincare.
Rossen natural cosmetics primarily emerged from a desire to return to natural skincare treatments. Given that Bosnia and Herzegovina and Serbia are countries with preserved natural resources and expertise, the idea was born to merge these two facts into a beautiful story—a story about creating natural cosmetics.
Our passion for producing cosmetic products goes far beyond meeting standards. Every day, our commitment to quality and safety drives us further, ensuring that every product leaving our facilities carries the stamp of excellence. Reflecting on our production, I proudly acknowledge our commitment to adhering to the strictest regulations and standards in the cosmetic industry. Every step of the production process, from selecting raw materials to packaging finished products, is meticulously planned to ensure complete safety and quality.
Our production is not just a business—it’s our mission. Through rigorous protocols and quality control, we ensure that every product we create represents the highest standard in the cosmetic industry. I am proud to say that our efforts are recognized through prestigious EN ISO 9001 and EN ISO 22716 certifications, which not only affirm our excellence but also guarantee the reliability of our products. At Rossen, our production is not merely a business—it is our passion, our honor, and our commitment to our customers. With every product that leaves our facilities, we carry a promise of quality, safety, and satisfaction. What guided us from the beginning, and what we still uphold today, is to meet the demands and desires of our users, keep up with trends, offer quality, and maintain affordable prices. We listen to our customers and are available 24/7.
Let this story inspire us to dream big and achieve our goals with pride and integrity. We are proud that Rossen originates from our small Bosnia and Herzegovina. Our success represents the exceptional expertise and quality of our people, showing that we can compete with global brands.